THE BEST MEN’S UNDERWEAR IN THE WORLD.”—Vogue “A BRAND FOR GROWN-UPS.”—Esquire “UNDERWEAR THAT MEN WILL ACTUALLY WANT TO WEAR”—Financial Times “SILKY AND SEXY.”—The New York Times “PERFECTING THE JUXTAPOSITION OF SWEDISH DESIGN AND PORTUGUESE CRAFTSMANSHIP.”—Cool Hunting “ILL-FITTING UNDERWEAR IS OVER.”—British GQ “CLASSIC UNDERWEAR THAT SKIPS THE FLASHY BRANDING AND PATTERNS IN FAVOR OF LOW-KEY AESTHETICS AND PREMIUM MATERIALS.”—Highsnobiety “LIFE IS BETTER WITH GOOD PANTS. FACT.”—The Guardian “RESHAPING HOW MEN SHOP FOR SWIMWEAR BY INTRODUCING SUSTAINABILITY.”—Forbes “MEN’S UNDERWEAR RECONSIDERED.”—L’Officiel